Little Caesars

Little Caesars is a pizza restaurant that first opened in 1959 in Garden City, Michigan and has been franchising since 1962.  It has grown to be one of the top four international pizza chains and operates several hundred restaurants on five continents.

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Objective: 32 Little Caesars franchise locations decided to use AArrow Advertising to boost customer traffic and promote the $5 Hot-N-Ready Deal with an extensive sign spinning campaign in Northern California. The campaign used sign spinners every day for two weeks.

Method: AArrow Advertising works with the Little Caesars Northern California marketing team to position AArrow Sign Spinners strategically around store locations to ensure maximum exposure.

Campaign Details:

1)    Boosting traffic and increasing sales - 32 AArrow Sign Spinners advertise for Little Caesar stores in Northern California. Each store used an AArrow Sign Spinner for 14 consecutive days from 11 a.m. to 
4 p.m.
2)    Brand Awareness - A large part of Little Caesars current marketing campaign is to promote the $5 
Hot-N-Ready Deal. The AArrow Sign Spinners convey that message better than any other form of advertising as they perform a constant work out all day with the Little Caesars sign reading the popular message.

Results and Conclusion: The AArrow Sign Spinners increased customer traffic at each Little Caesars location. The campaign was a big success as both sides agree. Patrons particularly commended the skills and professionalism of AArrow Sign Spinners.
 

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Testimonials

In our first week using the sign spinners, we received 35 phone calls with an average call length of 3.5 minutes.  We also signed a 12 month lease for an apartment that first weekend. 

Amy Earp
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Kami Knopf
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Shawn Pensinger
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Jen Linderman and Cindy Cook
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Christina C. Wagner
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Frederic Maquiar
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Milica Pugh
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Walter Kinzie
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Jessica Reimer
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Paul Heller
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Mary Walter Brown
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Leslie Dykstra
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Jeffrey Heerkens
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We utilized AArrow Advertising Sign Spinners to generate brand awareness for our Grand Opening campaign for our new Great Clips location in Concord , NC. The AArrow Sign Spinners brought great energy and professionalism making our campaign successful. We are very happy with the service we received and will be using AArrow again in the future.

Jim Naylor
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Vickie Harrison
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“AArrow Advertising’s employees donate valuable time to provide a Work Readiness Training Program to students at Point Loma High School and University City High School.The training provided is a valuable resource to our high school students to help them prepare for future employment opportunities with AArrow Advertising or other employers.AArrow Advertising has provided a valuable and affordable service to businesses by providing them with a mechanism for advertising and has made a significant difference in the lives of many youth and adult job seekers in our region."

Desiree Romero
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Thank you, the leasing team secure 12 leases last week!

Stefane Spano
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Halé Richardson
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Tony Petruzzelli
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David Eder
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Louise Pennell
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“I continually use the word effective because being effective is so important to us. We are not on a busy street, we are tucked away off the busy street so what AArrow sign spinners do is basically create a stir and we use the term ‘drive the train’. Basically AArrow drives the train of people to our property. People spend millions of dollars on TV advertising and you really hope that certain type of clientele is watching. But when you are in a car at a stop light and you see someone point in the direction of the product, you think, I’m in my car right now; I’ll go take a look. It’s amazing, that’s what we really wanted and that’s what we are getting.”

Rich Castro
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Ronda Farthing
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Laura Farmer
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Keith Woolgar
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Bobby Wilkinson
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Thank you for working with us by presenting the best sign spinners in the country to our businesses.  We know schedules have been hectic lately but we have seen a dramatic increase in our revenues from what you bring to us.  Sales are climbing so fast we can barely keep up and most new customers inform us that the sign spinners are the reason they stopped in to see us.  For that, we would like to continue utilizing your company for our advertising efforts at both locations.  In addition, we are currently in the process of expanding to 2 additional locations within the next month.

Jeff Pyles
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Tracy Taylor
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Diana Radestock
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Shannon Spisak
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Dave Vickers
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Armando Serrano
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